PRIMER for men
How To Use Men's PRIMER.
Learn everything you need to know about Primer using our virtual conversation. Here you can speak directly with Danny and ask him questions. You can either use the microphone on your device to ask your question or type it in, and Danny will answer straight away.
START A CONVERSATION & ASK A QUESTION.
Here are a few to get you started:
1. What is Primer?
2. How do you use Primer?
3. What is Primer used for?
4. Can I use Primer whilst playing sports?
5. Can I tell if people are wearing makeup?
6. Where can I buy Primer?
A SIMPLE APPLICATION GUIDE.
We’re here to tell you everything you need to know about using the new War Paint Primer and why, in fact, you may need it more than you think.
WHEN SHOULD I APPLY PRIMER.
Apply your War Paint Primer after moisturising and before applying our Foundation, Concealer or Tinted Moisturiser. This ensures a silky smooth base, ready for any makeup you’re about to apply.
WHAT WILL PRIMER DO TO MY SKIN.
Primer has heaps of benefits, including that it will help your foundation stay on from morning til night, give you an airbrushed look and smooth the surface of your skin (like a blank canvas). In short, it helps the rest of your makeup thrive by giving the best quality base, smoothing acne, wrinkles, large pores and fine lines along the way.
HOW DO I APPLY PRIMER.
Simply apply primer onto your skin with your fingertips or a face sponge. You don’t need a lot, just one or two pumps of War Paint Primer will cover your face – a little will go a long way. Remember to wash your hands first to prevent bacteria building up on your skin and wait about a minute before applying your first War Paint For Men product.
FIND YOUR SHADE.
Choosing the right shade of makeup for your skin tone is important to help make sure that your makeup looks natural and blends in seamlessly on top of your primer base. Take our short quiz to help you choose the right shade for you and you'll be emailed your results instantly.
SHOP THE LOOK.
Our Primer comes as a clear, gel-like liquid meaning it’s invisible when it’s on your skin. It's a product that should go on first before any of our other products, because it smooths, de-shines and helps hold your makeup, so is a real multitasking hero.
WHY CHOOSE US?
All our makeup is cruelty-free, vegan and produced in the UK.
This isn't women's makeup in different packaging. War Paint is made for men's skin.
Delivered discreetly with a 14-day returns policy, phew.